Roots · तकनीक Technology and AI
Higgsfield
AI video and image studio for creators and brands.
What it is
Higgsfield bundles leading video and image models such as Kling, Sora and Veo behind one interface with more than 60 cinematic presets. A creator picks a look and a camera move and gets a finished clip in minutes.
Why it grew
Creators post what they make and the clips carry the product to new users. The company reports more than 3 billion social impressions for videos made on the platform and over 15 million users.
- Founders
- Alex Mashrabov (CEO, former head of generative AI at Snap) and Yerzat Dulat
- Founded
- 2023 · public launch April 2025
- Headquarters
- San Francisco
- Growth engine
- Creator-led distribution
- Pricing
- Subscription plans with monthly credits that are spent per generation.
Revenue milestones
- May 2025: $11M Sacra estimate (Sacra)
- Nov 2025: $100M company-reported (SiliconANGLE)
- Jan 2026: $200M run rate company-reported (SiliconANGLE)
- Jan 2026: $230M Sacra estimate (Sacra)
Funding and deals
- Jan 2026: Series A extension · $80M, $1.3B+ valuation (SiliconANGLE)
- May 2026: Series B being raised, above $4B, per co-founder (DigitalBusiness.kz)
Latest news
- 2026-05-02: Co-founder Yerzat Dulat says a Series B is under way above a $4B valuation and targets $1B ARR by year end (DigitalBusiness.kz)
- 2026-01-30: Sacra estimates $230M ARR after 60% compound monthly growth in late 2025 (Sacra)
- 2026-01-15: $80M Series A extension at a valuation above $1.3B with a $200M run rate (SiliconANGLE)
- 2026-01-15: AI video startup Higgsfield hits a $1.3B valuation (The Star)
Last researched 2026-11-02.